Friday in class we discussed the Viacom vs. Google lawsuit. Viacom in suing Google's YouTube for $1 Billion dollars. YouTube is one of the newest technologies on the web. Anyone can just put up a video clip and share it with others. It is not only used for entertainment, but as a great marketing tool as well. Even when we had the interview over Skype with Toby Bloomberg , she told us about the example with Mentos and Diet Coke. It made both companies a lot of money and it was free marketing.
We split the class in half and debated about the Viacom and Google case, and I was defending Google. I think that Google was not trying to hurt Viacom or take money away from them. Google thought they were creating buzz and helping most companies in cases like this one. Anyone can post videos, and Google does its best to monitor that all the vidoes are correctly copyrighted and posted. It is a hard task to do and they are trying to come up with software that can help detect videos that should not be on their site. As soon as Viacom told them about the videos put up from some of the TV shows that Viacom owns, Google took down all the ones they could find. That is the best they could do and they are still in the process of making the system better. To read more about the Viacom/Google case read this.
Sunday, March 18, 2007
Spring break is right around the corner and I could not be more excited. This year I am going to Cancun, Mexico with all of my friends. It is our senior year so we are even more excited about the trip together. I edited the Nightlife section of my Cancun Wikipedia article. I thought it would be a good idea to list a few bars to go to and find out a little more information on places to go each night and what they have to offer. I look forward to adding more to the article especially after I come back from Spring Break to give more first hand information on helpful advice while on a vacation to Cancun, Mexico.
I just read Tricia's blog post about her edit on wikipedia about study abroad at the University of Delaware. I think this is a great article to edit and add more information to. Last winter, I studied abroad in Europe with the business program and absolutely loved it. It was the best experience I have ever had. My group was awesome and I learned so much. We traveled all over Europe: Czech Republic, Hungary, Austria, Germany, and Italy. I wished I could have stayed in each country longer, but it was still an experience of a lifetime. I tell everyone I talk to that study abroad is a great advantage that the University offers and to go on any of the programs if they are able to. The more students and others read and know about study abroad the better. This is definitely a good wikipedia article to bring to more students attention.
As I was searching through some of the new articles I have no read yet on my feed, I came across an interesting one about an upcoming conference in New York City regarding blogging in the business world. It is called Penelope Trunk On How To Connect To Mainstream Media. Penelope Trunk will be talking at the only conference that focuses on women bloggers. I think that is a very fun and interesting idea, especially in the world today more and more women are top executives and have a real presence in corporate America. Penelope will speak about many helpful topics for bloggers in the business world. Her first piece of advice is to use a blog to market yourself. It is the best way to let people see who you are. Also to get noticed link to the persons blog you want to notice you. If you want a journalist to write an article about or mentioning you, link right to their blog or post on their blog. I think this will be a veryinteresting conference and Penelope Trunk seems to have a lot of advice to give new bloggers in business.
Monday, March 12, 2007
As I was browsing through all my teammates blogs, I came across an article that Ashley blogged about. It was about a 22 year old boy that voiced his opinion about certain topics on his blog and was sentenced to jail for it. He will spend 4 years in jail for expressing how he felt on his own personal blog and his punishments were this severs. I agree with Ashley that we as Americans do not realize how good we have it. We all have started blogs in this class and it is just another form of our freedom of speech and freedom in general to be able to express ourselves in any way we feel appropriate. Hopefully, these countries will be able to move forward in the rights they give their citizens in the future. To read more about this incident go here, or to hear what Ashley said here.